Chiba City Tourism Association Chiba Prefectural Government

Chiba City Tourism Association

The Chiba City Tourism Association was founded in 1933 and incorporated as an incorporated association in June 1983. It has been expanding its business to contribute to the improvement of the local economy and culture as well as international goodwill by promoting tourism in Chiba City through urban tourism and attracting visitors to international conventions.
Furthermore, in April 2011, the organization became a public interest incorporated association, and is working to further promote public interest activities, including tourism promotion projects.

[Basic goal]
By promoting urban tourism in Chiba City and attracting visitors through international conventions, we aim to revitalize the local economy, improve civic culture, and contribute to international goodwill.

【Basic Policy】
(1) Creating and improving culture through various exchanges that utilize urban tourism resources
(2) View tourism and conventions as industrial sectors and secure income and employment by attracting visitors
(3) Improving the living environment of citizens by creating a rich natural environment blessed with greenery and waterfronts, and a comfortable and attractive urban environment

[Measures]
(1) Actively promoting the appeal of Chiba City
● Collection and dissemination of tourist information
● Promoting city promotion
● Event development

(2) Tourism Resource Development
●Developing attractive tourist routes
● Tourism that takes advantage of the rich natural environment
● New tourism utilizing industry
● Tourism that utilizes history, culture, and sports
● Creating tourism resources through urban development

(3) Establishment of an acceptance system
● Improving tourist information centers
● Utilizing tourism volunteers
● Fostering hospitality
● Establishing a system to welcome foreign tourists